Is this the first hybridized third party site?

They are incorporating some of the existing 3rd party platforms at some level. Inventory from Cars.com, CDK, Edmunds and valuations from KBB. These disparate players have generally operated in silos as competitors. This also completes one more step toward Facebook being used as a search engine and along with it the accompanying SEM and Retargeting revenue.

via Slashgear

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